One more gem in our prestigious Agency Brand collection

We are very happy and proud to inform that Jaegermeister, the iconic German brand sold in 150 countries worldwide, on the 1st of January 2022 will be added to the Gruppo Montenegro agency brand portfolio.

The objective of our “Project # 1”, i.e. becoming the number one commercial organisation in Italy, has now been consolidated, and is also acknowledged also by our partners.

This was the main driver in Jaegermeister’s decision, a company we share a strong entrepreneurial spirit with, as well as strong ties to the community, enthusiasm and pursuit of excellence.

Through this partnership Gruppo Montenegro will become the second player in Italy in the spirits industry. By increasing our critical mass we will play an increasingly important role in the sector.

We consider it our duty to respond to the trust placed in us by Jaegermeister with our traditional professionalism and commitment.

You can find the full press release here.