Marco Ferrari


Marco Ferrari has developed twenty years of international experience with leading companies in the Spirits sector, managing the development of some of the largest premium brands in the industry.

He spent 12 years within the Bacardi Limited Group, covering various Marketing and Trade Marketing roles at both local (Italy and UK) and global level.

He then moved to Branca International, where he worked for three years as Director of Strategic Development, Marketing and Trade Marketing.

Before Gruppo Montenegro, Marco spent 4 years at Stoli Group with a dual role of Global Chief Marketing Officer and Director of the North America region.

He has been CEO and a member of the Board of Directors of Gruppo Montenegro since September 2014.

Marco sits on the Executive Committee of Federvini, the Italian Federation of Industrial Producers, Exporters and Importers of Wines and Spirits, he is a member of the Nielsen Advisory Board and has been Visiting Lecturer as Corporate Professor and member of the Italian campus founding team of ESCP-EAP in Torino.