{"id":4605,"date":"2018-05-11T10:00:40","date_gmt":"2018-05-11T08:00:40","guid":{"rendered":"https:\/\/gruppomontenegro.com\/gruppo-montenegro-e-il-nuovo-distributore-esclusivo-per-litalia-di-jack-daniels-woodford-reserve-e-finlandia-vodka\/"},"modified":"2022-12-20T11:29:55","modified_gmt":"2022-12-20T10:29:55","slug":"gruppo-montenegro-is-the-new-exclusive-distributor-of-jack-daniels-woodford-reserve-and-finlandia-vodka-in-italy","status":"publish","type":"post","link":"https:\/\/gruppomontenegro.com\/en\/gruppo-montenegro-is-the-new-exclusive-distributor-of-jack-daniels-woodford-reserve-and-finlandia-vodka-in-italy\/","title":{"rendered":"Gruppo Montenegro is the new exclusive distributor of Jack Daniel\u2019s, Woodford reserve and Finlandia vodka in Italy"},"content":{"rendered":"

PRESS RELEASE<\/u><\/strong><\/p>\n

Bologna, <\/em>May 10th<\/sup> 2018<\/em> \u2013 Gruppo Montenegro<\/strong> and Brown-Forman<\/strong> have signed an exclusive distribution agreement in the Italian market for the brands Jack Daniel\u2019s, Jack Daniel\u2019s Tennessee Honey, Jack Daniel\u2019s Gentleman Jack, Jack Daniel\u2019s Single Barrel, Woodford Reserve, Jack&Cola<\/strong> and Finlandia Vodka.<\/strong><\/p>\n

Jack Daniel\u2019s <\/strong>is the No.1 Premium Spirits Brand in the world1<\/sup>, the No.1 Whiskey in Italy2<\/sup> and one of the most iconic brands in the spirits industry; Finlandia Vodka <\/strong>is one of the key premium international vodka brands. The agreement between the two companies comes into effect on 1st<\/sup> May 2018.<\/p>\n

\n
\n

\u201cWe are really proud to represent a portfolio of such historic and prestigious brands; we share many of the same core values as Brown-Forman, as well as the same market approach based on strong competences, broad coverage of the territory and direct relations with our customers. All the above make this distribution agreement a true strategic partnership with a long-term perspective\u201d, <\/em>stated Marco Ferrari, CEO of Gruppo Montenegro<\/strong>.<\/p>\n

\u201cThis is a key milestone in our ambitious project aimed at further strengthening our commercial organisation in Italy, which can today rely on an excellent, well-developed sales network, together with a synergistic and comprehensive portfolio of products across all key spirit categories.\u00a0With this partnership, our critical mass is set to increase significantly both in terms of quality and quantity, establishing Gruppo Montenegro as one of the top Spirit companies in the Italian market\u201d, <\/em>stated Sergio Fava, Director of Spirits Division at Gruppo Montenegro.<\/strong><\/p>\n

\u201cWe are delighted to begin our partnership with Gruppo Montenegro in Italy. Sharing common values and principles, together we will build strong experiences for our shoppers and consumers, and sustainable and healthy growth of our iconic brands. Brown-Forman\u2019s international brand building expertise and Montenegro\u2019s commercial strength will benefit both companies and drive significant value for our customers. I would like to thank Campari Group for their 13 years\u2019 collaboration and their contribution to developing our family of brands in Italy\u201d,<\/em> stated Agnieszka Przyby\u0142ek, Country Manager Brown-Forman Italy.\u00a0<\/strong><\/p>\n

1<\/sup> IWSR, 2016 Value Sales exc. Excise Tax<\/p>\n

2 <\/sup>IWSR, 2016 Volume & Value Sales<\/p>\n

 <\/p>\n<\/div>\n<\/section>\n

\n
\n

GRUPPO MONTENEGRO<\/strong><\/p>\n

Founded in 1885, Gruppo Montenegro is a leading Italian Spirits and Food manufacturer. The Group\u2019s brands have developed into icons of the \u201cMade in Italy\u201d with strong brand equity and significant top of mind: Amaro Montenegro, Vecchia Romagna, Bonomelli infusions, Infr\u00e8 decaf tea, Olio Cuore, Cannamela spices, Polenta Valsugana, Pizza Catar\u00ec. Their success is the result of constant pursuit of excellence, respect for tradition and attention to product quality and sustainability, all values that have defined the Group since its foundation. Thanks to a solid national and international distribution network, the brands are true ambassadors of the Italian way of life.<\/p>\n

BROWN-FORMAN<\/strong><\/p>\n

For almost 150 years, Brown-Forman Corporation has enriched the experience of life by responsibly building fine quality beverage alcohol brands, including Jack Daniel\u2019s Tennessee Whiskey, Jack Daniel\u2019s & Cola, Jack Daniel\u2019s Tennessee Honey, Jack Daniel\u2019s Tennessee Fire, Gentleman Jack, Jack Daniel\u2019s Single Barrel, Finlandia, Korbel, el Jimador, Woodford Reserve, Old Forester, Canadian Mist, Herradura, New Mix, Sonoma-Cutrer, Early Times, Chambord, BenRiach, GlenDronach and Slane.\u00a0\u00a0Brown-Forman\u2019s brands are supported by nearly 4,700 employees and sold in more than 165 countries worldwide.<\/p>\n

For more information about the company, please visit\u00a0www.brown-forman.com<\/a>.<\/p>\n<\/div>\n<\/section>\n","protected":false},"excerpt":{"rendered":"

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