“Our vision ‘Quality of life anytime of the day’ means making sustainable decisions and choosing behaviours which reflect this vision every day”, says Marco Ferrari, CEO at Gruppo Montenegro. “This is why we have started to pave the way for a new path which will lead us to becoming more and more a ‘Green Company’, by starting the first projects within our workspaces. They include basic and concrete actions because we believe that what we do every day can truly make a difference”.

More specifically, the goal of the first project, called #PlasticFreeCompany, is to get rid of all the plastic which is used for beverages on the Group’s premises, thanks to the installation of machines for pipeline water filtering: in this way you have quality drinking water, free of charge and available for everyone, using paper cups or stainless steel flasks which we provide for our staff. Moreover, the cups and plastic spoons for coffee vending machines will be replaced with paper cups, wooden spoons and ceramic mugs for herb teas and infusions.

#100%Recycle, on the other hand, is an initiative aimed at encouraging separate waste collection, by placing new branded containers in all common spaces in offices and factories, thus getting rid of all litter bins on the premises. This is also expected to allow for more efficient collection operations, as well as to encourage greater use of recycled materials to protect the environment.

It is sustainability path in respect of which all the employees at Gruppo Montenegro are involved. 

The project stems from the partnership between Cannamela and Fairtrade Italia; its aim is to enhance the role of individuals, helping small farmers in developing countries to build a better future, through fairer trade conditions.

This non-profit organisation is committed to guaranteeing a minimum price for small-scale spice producers, calculated to cover sustainable production costs, independent of market fluctuations; this helps improve their living conditions, as well as supporting their growth and progress.

In addition, producer organisations are awarded the Fairtrade Prize, to be invested in products of their choice, for example implementing best practices in farming and funding for schools, or the development of businesses to support household incomes: one of the initiatives, for example, is a seamstress school where women from producer cooperatives can learn a trade and earn a living.

Cannamela Fairtrade: one more chance for the consumer to make a difference, without giving up on the taste and quality of Cannamela spices.